Matthew Lurin put on an amazing grand tasting whisky charity event back in mid-May – Water of Life. This was the event’s second anniversary and things are only going to get bigger and better from here on out. The event was held at the beautiful Midtown Loft. The structure of the tasting is unlike any other I’ve been to. When you check-in you are given a tasting schedule. The tasting hall consists of numerous small round tasting tables. Attendees are allocated a specific window of time to sit at each table and spend time with the brand ambassadors. The end result is a very intimate and informative tasting which is appealing for whisky lovers like myself. In addition to having the opportunity to taste loads of whisky there is also a full dinner buffet. This was one of the most intimate tasting events I’ve been to and considering that it’s all for a good cause – raising money for GIST (Gastrointestinal Stromal Tumors) research – it makes it that much more rewarding to attend.
Favorite Whiskies From the Event
(in no particular order)
Cooley 13 – Single Cask Nation
Glen Elgin 18 – Single Cask Nation
Old Pulteney 17
Old Pulteney 21
I was fortunate to be able to try the Tomatin 1988 – I’ve never seen that available anywhere in NYC. Along with that old Tomatin, I also tried some of Tomatin’s new make spirit. It was really fruity and delicious and it’s always a treat to try new make. Old Pulteney 21 is hard to find and the brand ambassador was kind enough to bring it out from under the table for my tasting group. Due to the format, I was able to engage in some in-depth conversations with the brand ambassadors. It’s nice to get some one-on-one time with professionals who are super knowledgeable about the industry. Also, I found that you don’t necessarily have to follow the schedule to a T – there is some flexibility. I bowed out of a few tastings in order to take a break and grab some snacks.
Any whisky enthusiast who is looking to learn more about the spirit should attend this event. On the other hand if you’re not a whisky enthusiast, but you support cancer research then this is a fun way to support the cause. I appreciate Matt Lurin’s endeavor and the way he is using his passions to fund raise for GIST cancer research. Keep your eyes out for news of Water of Life 2017 – I’ve heard that next year’s event will look to improve on the success that they’ have in the first two years.